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THE OPPORTUNITY

Within the next five years, the global hemp-derived CBD market is expected to bring in over $20 billion, growing at a compound annual growth rate (CAGR) of 30.7%
between now and 2024. CBD can be integrated into just about every lifestyle.
In order to take advantage of this global movement online products sales will be a very Important strategy. 
Selling CBD online is perhaps the easiest way to market the popular product, which can be transformed into a wide range of products, including:
• oils
• supplements
• sprays
• topical balms
• capsules and a whole lot more.
Sales of CBD and hemp oil products in the U.S. reached $238 million in 2018 – that’s a
57% increase from the previous year.

 

WHAT IS

HEMP

"Hemp" refers primarily to Cannabis sativa L. (Cannabaceae), although the term has been applied to dozens of species representing at least 22 genera, often prominent fiber crops. Cannabis sativa is a multi-purpose plant that has been domesticated for bast (phloem) fiber in the stem, a multi-purpose fixed oil in the "seeds" (achenes), and an intoxicating resin secreted by epidermal glands. The common names hemp and marijuana have been applied loosely to all three forms, although historically hemp has been used primarily for the fiber cultigen and its' fiber preparations, and marijuana for the drug cultigen and its drug preparations. The current hemp industry is making great efforts to point out that "hemp is not marijuana."

WHAT IS

 CBD

CBD is the wellness product of the moment! If you live in a state where it's currently legal, you might feel like CBD has gone from being sort of around to absolutely everywhere all at once. Coffee shops sell CBD lattes, spas offer CBD facials, beauty companies are rushing to release lotions with CBD or hemp oils in their formulas. Even though CDB has entered in the the health and wellness market place, many people find CBD products a little confusing. People are not sure how to use the products and are not sure how legit they are.

CBD, short for cannabidiol, is a chemical compound from the Cannabid sativa plant, which is also known as marijuana.  It's a naturally occurring substance that's used in products like oils and edibles to impart a feeling of relaxation and calm. Unlike its cousin, (THC), which is the major active ingredient in marijuana, CBD is not psychoactive.

WHAT IS 

CANNABIS

Cannabis is derived from the cannabis plant (cannabis sativa). It grows wild in many of the tropical and temperate areas of the world. It can be grown in almost any climate and is increasingly cultivated by means of indoor hydroponic technology.  The main active ingredient in cannabis is called delta-9 tetrahydro-cannabinol, commonly known as THC. This is the part of the plant that gives the "high." There is a wide range of THC potency between cannabis products.

-The University of Washington 

WHY CTC VENTURES?

CTC Holdings Inc. is company that has a focus on product and distribution of retail products via online sales. CTC Holdings implement a digital marketing strategy of placing adds and post that will drive business to our online sales web site.
Our understanding of the CBD industry combined with the use of technology will enable CTC to gain its place in the online CBD vending market place. The CBD products will come from well established vendors that already have a following.

 

EXECUTION

Everywhere you look online, whether it is in the form of a CBD-focused advert that grasps your attention on Facebook, a search engine optimized CBD advertising campaign that points to an online store via Google, the surge in CBD marketing is hard to ignore.

CBD Marketing 

Everywhere you look online, whether it is in the form of a CBD-focused advert that grasps your attention on Facebook, a search engine optimized CBD advertising campaign that points to an online store via Google, the surge in CBD marketing is hard to ignore.

Finding new Customers

According to a study conducted by High Yield Insights, approximately 40% of U.S. consumers aged 21 and above claim that they would consider trying CBD.

This figure will grow and so, finding new customers by tapping into the power of CBD marketing will be essential to our success.

Differentiating our Brand

The CBD space is growing, and more companies being established on a daily

basis. We will focus on our differentiation of our brand from the rest. We will

provide our audience with constant education.

Retaining Customers

CBD marketing can help us attract recurring customers. We will develop and
implement different types of campaigns and incentive programs to keep our customers coming back.

Great Customer

Experience

Our website will utilize the latest technology to ensure a good experience. We recognize that with many sites to choose from, the customer engagement experience will be the most important factor in retaining customers.

 
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MEET

COREY LEWIS

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